Finding potential clients consistently is not an easy task in the real estate sector; this is because the nature of the real estate field means that a client may seek the service only once and might not request it again for several years, rather than continuously. Therefore, real estate marketing strategies require effectiveness and efficiency to reach the target audience and achieve sales goals.
Nevertheless, it’s not challenging for Bayut Saudi Arabia, as it’s a well-known platform in the Saudi real estate market. Bayut has achieved record-breaking numbers in the real estate market, reaching over 40 million visitors to its listing pages and more than 100,000 downloads of the Bayut mobile app. It has facilitated the sale of over 30,000 properties in 76 different countries worldwide. In this article, we will explore a comprehensive guide to acquiring more clients in BayutKSA.
How to Attract More Potential Clients on Bayut
Bayut Saudi Arabia won the award for Best Real Estate App of 2022 in recognition of its efforts in developing a comprehensive digital platform that meets user needs and provides them with a distinctive real estate experience.
This accolade confirms its leadership in the field of real estate technology and reflects its commitment to offering the best services to its clients, in addition to achieving record numbers in attracting customers. This success is attributed to the various activities, events, and strategies that facilitate client access, including the following strategies:
A user-friendly App and a website
Bayut has developed a user-friendly App and a website that offers a seamless and efficient experience. The platform boasts a simple and intuitive interface, enabling users to access information quickly. It also features an advanced search function that allows users to filter results based on various criteria such as location, price, and property type.
One of the most notable features is the AI-powered Search 2.0 tool, which allows users to find properties based on driving time to key locations, facilitating better decision-making. Additionally, the website includes interactive maps to explore the surrounding areas of properties, as well as a blog providing valuable insights into real estate.
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Active social media presence
Bayut has a strong and effective presence on social media platforms, utilizing these channels to engage with a broad audience of property seekers and investors, which facilitates reaching as many potential clients as possible. Bayut interacts on platforms like Facebook, Twitter, and Instagram to share updates about available properties, provide tips related to the real estate market, and promote the latest events and initiatives the company participates in.
For instance, their Instagram accounts have over 200,000 followers, and they use this platform to showcase properties in an engaging visual manner through videos and images.
Participation in Real Estate Exhibitions
Bayut Saudi Arabia has made a remarkable mark on the Saudi real estate landscape through its active participation in numerous specialized events. The company had a strong presence at the 2023 Restatex Real Estate Exhibition, one of the Kingdom’s premier real estate events, which brings together leading developers, real estate companies, and financial institutions. Bayut leveraged this platform to showcase its latest real estate services and solutions.
Moreover, the company participated in various workshops and panel discussions that explored the latest trends in the real estate sector, such as digital transformation, affordable housing, and sustainability, attracting a significant number of clients.
Organizing Events to Attract Potential Clients
Bayut organizes workshops designed to educate the public about its properties. One such event is ‘Bayut Day,’ an annual event hosted by Bayut Saudi Arabia aimed at fostering connections within the Kingdom’s real estate sector. This event brings together property developers, investors, real estate companies, and property enthusiasts.
It serves as a platform for showcasing the latest projects and developments in the market. Through this event, Bayut Saudi Arabia conducts workshops and panel discussions that highlight digital advancements, real estate innovations, and housing solutions, aligning with the Kingdom’s Vision 2030.
Collaboration with Real Estate Companies
Bayut aims to build strong and lasting relationships with real estate companies and offices by providing a comprehensive platform to facilitate marketing and sales processes. The company recognizes the importance of collaborating with real estate developers and firms to enhance the user experience and meet the needs of property seekers, whether they are investors, buyers, or tenants.
It connects real estate companies and users through a massive database that includes thousands of residential and commercial properties, which helps boost sales and rental opportunities. Furthermore, the platform offers a range of tools and services that support real estate agents in better understanding the needs of potential clients. Bayut has also signed several agreements with real estate companies such as “Imkan” and “Tamweel.”
Providing Technical Support to Customers
The company offers 24/7 technical support to assist users and customers in resolving any issues they encounter, and it always strives to meet customer needs as quickly as possible.
In conclusion, we have explored how Bayut achieves the acquisition of more potential clients through the excellence of its website, which is user-friendly and features filters to refine search results, along with the “Search 2.0” artificial intelligence tool. Additionally, the company’s effective presence on social media platforms, including Facebook, Twitter, and Instagram, keeps it connected with customers and the audience, sharing the latest updates. Bayut also participates in real estate exhibitions, organizes events, collaborates with real estate companies, and provides prompt technical support to customers 24/7.
You can also learn about The services provided by Bayut KSA to real estate companies & users by visiting the Bayut Saudi Arabia blog.